This privacy statement was last updated on 12.03.2024 and applies to citizens and legal permanent residents of the European Economic Area and Switzerland.

In this privacy statement, we explain what we do with the data we obtain about you via We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

  • we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
  • we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
  • we first request your explicit consent to process your personal data in cases requiring your consent;
  • we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
  • we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

1 Purpose, data and retention period

We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)

2. sharing with other parties

We only share or disclose this data to processors for the following purposes:

3. cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy

4. disclosure practices

We disclose personal information if we are required by law or by a court order, in response to a law enforcement agency, to the extent permitted under other provisions of law, to provide information, or for an investigation on a matter related to public safety.

If our website or organization is taken over, sold, or involved in a merger or acquisition, your details may be disclosed to our advisers and any prospective purchasers and will be passed on to the new owners.

We have concluded a data Processing Agreement with Google.

Google may not use the data for any other Google services.

The inclusion of full IP addresses is blocked by us.

5. security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorized access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

6. third party websites

This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.

7 Amendments to this privacy statement

We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.

8. accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. You can contact us by using the information below. You have the following rights:

  • You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
  • Right of access: You have the right to access your personal data that is known to us.
  • Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
  • If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
  • Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
  • Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person.

9. submitting a complaint

If you are not satisfied with the way in which we handle (a complaint about) the processing of your personal data, you have the right to submit a complaint to the Data Protection Authority.

10. contact details

Arne Brockmann
Färberstr. 3
17098 Friedland
Phone number: +4915175002770


EWWW Image Optimizer

By default, the EWWW Image Optimizer does not store or share any personal data with anyone.

If you accept user-uploaded images and use the API or Easy IO, such images can be uploaded to third-party servers abroad. If backup of originals is activated, images are stored for 30 days. Otherwise, no images are stored for longer than 30 minutes via the API. Suggested API Text: User-submitted images may be transmitted to image compression servers in the United States and stored there for up to 30 days. Suggested Easy IO Text: User-submitted images that are displayed on this site will be transmitted and stored on a global network of third-party servers (a CDN).


This example shows basic information about what personal data your store collects, stores and passes on and who may have access to this data. Depending on the settings activated and the additional plugins used, the specific information your store uses will differ. We recommend seeking legal advice to clarify what information your privacy policy should contain.

We collect information about you during the ordering process in our store.

What we collect and store

We record while you visit our website:
  • Viewed products: Here we show you products that you have recently viewed.
  • Location, IP address and browser type: We use this for purposes such as estimating taxes and shipping costs
  • Shipping address: We will ask you to provide this so that we can, for example, determine the shipping costs before you place an order and send the order to you.
We also use cookies to keep track of the contents of your shopping cart while you visit our website.

Note: You should add further details to your cookie policy and place a link to this section here.

When you shop with us, we will ask you to provide information such as your name, billing and shipping address, e-mail address and phone number, credit card/payment details, and optional account information such as username and password. We use this information for the following purposes:
  • Sending information about your account and order
  • Response to your requests, including refunds and complaints
  • Processing of payment transactions and prevention of fraud
  • Set up your account for our store
  • Compliance with all legal obligations, for example tax calculation
  • Improvement of our store offers
  • Sending marketing messages if you wish to receive them
When you create an account with us, we store your name, address, e-mail address and telephone number. This information will be used to fill in the payment information for future orders. We typically store information about you for as long as we need and are required to store it for the purpose for which it was collected and used. For example, we store order information for XXX years for tax and accounting purposes. This includes your name, your e-mail address and your billing and shipping address. We also store comments or reviews if you choose to leave them.

Who in our team has access

Members of our team have access to the information you provide to us. For example, both administrators and store managers can access the following:
  • Order information such as products purchased, the time of purchase and the shipping address and
  • Customer information such as your name, e-mail address, billing and shipping information.
Our team members have access to this information to process orders, make refunds and support you.

What we share with others

In this section, you should list who you share data with and for what purpose. This may include analytics, marketing, payment gateways, shipping providers and third-party elements.

We share information with third parties who help us to provide you with our orders and services. For example -


In this subsection, you should list which external payment processors process the payments in your store, as they can process customer data. We use PayPal as an example, but if you do not use PayPal, you should remove this.

We accept payments with PayPal. During payment processing, some of your data will be passed on to PayPal. Only information necessary for the processing or execution of the payment will be passed on, such as the total purchase price and payment information. Here you can view the PayPal privacy policy view.

Burst Statistics

This website uses Burst Statistics, a privacy-friendly statistics tool, to analyze visitor behavior. For this function, we (this website) collect anonymized data that is stored locally without sharing it with other parties. For more information, please read the Privacy Statement from Burst.

Complianz | The Privacy Suite for WordPress

This website uses the Privacy Suite for WordPress from Complianz to collect consent records. For this functionality, your IP address is anonymized and stored in our database. You can find more information in the Complianz Privacy policy.


By using this extension, you may be storing personal data or sharing data with an external service. Learn more about how this works, including what you may want to include in your privacy policy.

WooCommerce Subscriptions

By using WooCommerce Subscriptions, you may store personal data and, depending on the payment service provider for subscription payments, you may also share this personal data with external services.

What we collect and store

In order to process recurring payments, we store the name, billing address, shipping address, e-mail address, telephone number and credit card or payment details of customers.

What we share with others

Which personal data your store shares with external services depends on the payment service providers you use for subscription payments. We recommend that you check the privacy policy of these services in order to draft your privacy policy correctly. If you use PayPal Standard or PayPal Reference Transactions, see the PayPal privacy policy to.

YITH Plugins

This sample language includes the basics around what personal data your store may be collecting, storing and sharing, as well as who may have access to that data. Depending on what settings are enabled and which additional plugins are used, the specific information shared by your store will vary. We recommend consulting with a lawyer when deciding what information to disclose on your privacy policy.